Warmly engages visitors via AI text chat and a video avatar with voice. Percepto reads the same signals — then opens with a voice line runtime-generated from that visitor's exact scroll, source, and session. Both speak. Only one adapts its opener to each anonymous visitor's live signals.
A VP Marketing at a target account just landed on your pricing page. Here's what each tool does in the next 10 minutes.
Every row is a real capability gap — not marketing spin.
| Capability | Warmly | Percepto |
|---|---|---|
| Engagement mode | ||
| Approach-matched voice openerIntent scored. Methodology selected. Not one script. | AI Chatbot: contextualized text opener using CRM history + intent signals. Voice approach-matching: not available. | Approach matched to persona — Challenger, Consultative, ROI, and more |
| Voice qualification in-sessionHappens while the visitor is live, not a follow-up | Inbound Agent qualifies in-session via text chat. Video avatar with speech also available — opener is CRM-history driven, not live-signal matched. | Calibrated voice opener at first engagement, while visitor is live |
| Autonomous-to-handoff qualificationQualifies autonomously. Routes to live SDR at peak intent. | Inbound Agent handles ~80% of conversations autonomously via text before escalating | Voice, never offline |
| Visitor intelligence | ||
| Visitor deanonymizationIdentifies company from IP | Clearbit, 6sense, Bombora — ~70% B2B coverage | Built-in via IPinfo — ~40% B2B coverage |
| Person-level identificationLinkedIn profile match for individual visitors | Via Clearbit + LinkedIn enrichment | Company-level only (v1) |
| Real-time first-party signalsScroll depth, timing, page path | Account-level intent only | 15+ per-session behavioral signals |
| Return visitor memoryRecalls previous sessions | With identity match | First-party cookie, 365-day |
| TAM market mappingScans full addressable market — not limited to site visitors | TAM Agent: scans company DB against ICP (industry, headcount, tech stack, intent) continuously — not visit-triggered | Inbound-only — no outbound market scanning |
| Channel & modality | ||
| Voice-first interactionSpeaks out loud, not just types | Video avatar with synchronized speech available; text chat (Inbound Agent) is primary. No runtime-signal-matched voice opener. | Voice-first — runtime-generated opener from live visitor signals |
| Visual avatarAnimated AI video presence on site | AI video avatar with synchronized head, eye, and hand motion + speech | Audio-only voice — no visual avatar |
| In-session conversationEngages while visitor is on-site | Inbound Agent (text chat) + video avatar with speech — both in-session | Real-time voice, on-page |
| B2C / e-commerce supportWorks on D2C and retail sites | B2B only | Misha persona for B2C |
| Qualification & handoff | ||
| Qualifies visitors autonomouslyNo forms, no text prompts | Inbound Agent: text-based qualification, no rep needed | Voice-led qualification, no rep |
| Books demo in-sessionCalendar scheduled mid-conversation, no rep needed | AI Chatbot books Google Cal / Outlook — no rep required | Voice-led booking or live SDR handoff at peak intent |
| Handoff with session contextRep receives full conversation log | Slack alert with account-level signal — rep must respond manually | Full transcript + intent score + signal summary |
| Integration & stack | ||
| CRM syncHubSpot, Salesforce, Zoho | HubSpot, Salesforce, Outreach — native | Webhook + HubSpot (in beta) — Salesforce coming |
| Install complexityTime to first value | Multi-integration setup | One script tag · 60 seconds |
| MCP server / AI workflow accessPlug into Claude, GPT, Cursor | Not available | Native MCP server |
| Commercial | ||
| Free tier | No free tier | 500 conversations free |
| Entry price | $799+/mo (paid plans) | $149/mo (Cognis Engage) |
| Pricing model | Per seat + data fees | Per conversation |
Warmly data sourced from public listings and vendor docs, June 2026. Warmly AI Chatbot + TAM Agent verified via warmly.ai/p/inbound-agent and warmly.ai/tam-agent. Subject to change.
An honest look at the three decisions teams face when evaluating both tools.
Warmly now offers both a text Inbound Agent and a video avatar with voice and synchronized motion. The gap isn't the presence of voice — it's what drives the first sentence. Warmly's opener is personalized from CRM history and account-level intent. Percepto generates its opener at runtime from this exact visitor's scroll depth, UTM source, page path, return count, and company size — in under 500ms. No playbook can anticipate every anonymous signal combination.
Warmly's TAM Agent scans its company database against your ICP criteria continuously — surfacing new accounts before they ever visit your site. That's a meaningful outbound capability Percepto doesn't offer. Percepto is inbound-only: it converts visitors who land on your site. If outbound prospecting is part of your pipeline motion, Warmly adds real value there.
Warmly's data quality improves significantly as you add Clearbit, 6sense, Outreach, and Slack. That integration depth is real value — but it takes weeks to wire up, and starts at $799/mo. Percepto is live in 60 seconds at $149/mo. CRM sync and enrichment come after you've validated the channel works for you.
We'd rather you pick the right tool than the wrong one. Warmly is genuinely better in a few situations:
One script tag. No integrations required. Percepto scores intent and opens conversations from the moment it's live — while visitors are still on your page.